The Garlic Blog
Delve into the sweet and the spicy world of video production and digital marketing with the Garlic Media Group team!
5 Steps to a Highly Effective Media Marketing Strategy
Whether you’re an established company or the new biz on the block, every marketing strategy needs to have a few key ingredients to be successful. At Garlic, we’ve worked with every type of business in all industries. Our approach to an effective media marketing...
Professional Video Production for Small Businesses
Avoid costly amateur mistakes With technology so easily available and the Internet filled with DIY tutorials, everyone fancies themselves an expert on video production. However, despite the most professional equipment, video production is an art. Just because you have...
How to Create a Successful Kickstarter Campaign Video
Every great idea needs funding. Fortunately, the peer-to-peer lending platforms, like Kickstarter, have made it much easier or startups and entrepreneurs to get funding for their venture. However, just because funding may seem more easily accessible doesn’t mean that...
Unleash the Power of YouTube Video Marketing to Further Your Brand
Video content is the biggest driver of traffic to your website. However, because there is more video content being uploaded to the Internet every day than we can possibly keep up with, you need to be strategic in your video content. Video content goes a long way to...
Off-Message Branding Can Help Further Your Digital Reach
Sometimes, a company can get so caught up in staying true to their message that they miss golden opportunities. When marketing opportunities come around but don’t fit perfectly into your messaging, don’t automatically discount the opportunity. Although consistent...
Hiring the Right Person to Manage Your Social Media
By now, every business should understand the importance of using social media to market their brand. However, using social media isn’t just about being able to post your thoughts and share articles. Social media marketing is a well-thought out process that requires an...
It’s 2017, Do You Have a Video Marketing Strategy?
Video marketing is quickly becoming a dominant force online. Sure, there are still people who would rather read the book than watch the movie - or, at least, there are still people who tell you that they would rather read the book. However, the majority of your...
Custom Branding and Logo Design for Great First Impressions
It sounds so cliche, but first impressions are everything. In life, we can sometimes overcome a personal bad impression. After all, people love to be forgiving. We’re all about second chances. However, when it comes to your business, a bad first impression can be...
Creating and SEO Strategy to Improve Your Search Engine Ranking
You can have the best online content in your industry, or in any industry, but if you don’t know how to integrate content with SEO, all of your brilliant content is going to get stuck in the slow lane of the information superhighway. If you want to improve your search...
The Hottest New Trends in Digital Media Marketing
Keeping your digital marketing strategy current Digital marketing trends are changing faster than most people can keep up. In fact, we’re even a little hesitant to tell you about current media marketing trends for fear that they may be obsolete by the time we post....
The Keys to a Successful Social Media Marketing Strategy
Using social media to create brand awareness, reach new clients, and grow your business is a skill. Most of us have a hard time keeping up with our personal social media, let alone finding time to use it for business. Social media may seem simple enough, but there’s a...
Getting Inside the Minds of Your Customers
When you’re developing a marketing strategy, it can be easy to get caught up in the data and statistics available. By now, there are entire companies dedicated to gathering big data on every type of customer and target audience. For this reason, many businesses don’t...
Lowering the Cost of Video Production to Market Your Business
Using video to market your business Visual content is the quickest and most effective way to reach your audience. Plus, you can be a lot more creative with a video you can in print. We’re not knocking print - you need that, too. However, video is taking over the...
Build a Powerful Web Presence with a Dynamic Website
Every great marketing strategy begins with a powerful Web presence and a dynamic website. When we design a website for our clients, we offer a range of platforms to work from, making sure that every website is customized to each client. Choosing a platform for your...
Consulting with a Marketing Expert to Energize Your Brand
When to hire a media marketing consultant Sometimes, you can feel like you’re doing everything right, and still, your marketing strategies and efforts just don’t seem to pay off. However, when you’re emotionally and financially wrapped up in your business, it can be...
Creating a Web Development Strategy to Grow Your Business
Developing a digital marketing strategy Every business should invest in a dynamic website to grow their brand. Having a website that is unique to your business give you complete creative control over how you present your brand to the world. Of course, you need to have...
Live Video is the Hottest New Marketing Tool to Grow Your Brand
Using live video as a marketing tool Digital marketing trends are changing almost daily. That is why we at Garlic Media work with each client to come up with the most effective marketing strategy, often integrating every type of medium to get as much reach as...
Facebook is Free, Why Do I Need to Spend Money on a Website?
Facebook Page vs. Website Why would you spend precious marketing dollars on a business website when you can just build your brand on Facebook? After all, we measure the success of a good website based on how many times your content is shared on Facebook, right? So,...
Capturing the Attention of an Easily Distracted Customer
Grabbing the attention of your target audience with video production and marketing is becoming a lot more difficult. Not only do you always have to be one step ahead of the competition, always be innovative, and always keep tweaking your strategy, but you also have to...
Sidestepping Digital Marketing and Content Landmines
Strategic approach to digital marketing Every global conglomerate, brick and mortar operation, mom and pop store, and basement startup is focusing on digital marketing to get the message out about their brand and their products. Regarding dividing up your marketing,...
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