The Garlic Blog
Delve into the sweet and the spicy world of video production and digital marketing with the Garlic Media Group team!
Improve Your Nonprofit Website with These 10 Tips
If you’re a nonprofit, chances are that your website is one of the central hubs where you promote your work and encourage visitors to donate to your organization. And if this is the case, making sure your website is in tip-top shape is essential to getting the most...
What is Google Alphabet?
It may seem unconventional to rebrand one of the most well known brands in the world, but Google has, from the very beginning, stated that they are “unconventional.” In the online marketing and website development world (or in most popular vernacular), “Google” is...
What Brands Can Learn from These 5 Creative Instagram Accounts
Instagram has become a great place for brands and individual users to display their creativity and photography skills (whether amateur or professional) in a unique and artistic way. Not only that, but with everything from food to fashion, to nature and tech, Instagram...
2015 San Francisco CMBA Market Conference
Garlic Media Group’s VP of Business Development, Krystal Thompson, recently had the opportunity to attend the 43rd Annual Western Secondary Market Conference in San Francisco. The conference, which spanned July 8 - 10, is put on by the California Mortgage Bankers...
8 reasons why building a brand is like being in High School (and why I’m glad I’m not in High School anymore)
1. Your appearance can actually be important Now here is the disappointing truth, are you ready? Looks really CAN matter (although I would never tell my 15 year-old self that – I looked breathtaking with braces.) Presentation can be a factor in determining who...
Garlic Media Volunteers at Project C.U.R.E.
A couple of weeks ago, we had the opportunity to volunteer with Project C.U.R.E. alongside another group of volunteers from the Denver Metro Chamber of Commerce. A group from our team went in to help sort medical supplies at the nearest Project C.U.R.E. warehouse in...
Garlic Media Group Independence Day Happy Hour
Last week, we had the great pleasure of welcoming clients and friends to our studio for our Independence Day happy hour celebration. This networking event was our best so far, complete with bartending services provided by Peak Beverage and a photo booth outfitted with...
The Transformation of SEO: Part II
Over the past five years, search engine optimization has gone through a pretty extreme growth spurt – so much so that I think it’s worth reevaluating what it means to “do” SEO and its expected results. In a previous blog, we discussed this evolution of SEO and its new...
The Transformation of SEO: Part I
Don't think SEO is right for you? Make sure you're asking the right questions. Search Engine Optimization has been going head-to-head with search engines for more than a decade. SEO even gained a reputation for trying to “game the system” – finding holes and...
Best Practices and Tips for Content Curation on Social Media
What is content curation, why should you do it, and what are some good strategies? Have you been struggling to gain followers on your social media accounts? Do your followers see you as an authority in your sphere of influence? Is what you’re posting really creating...
Building Your Online Reputation Through Thoughtful Authorship
How identifying and capitalizing on your personal voice can help you to become a leader online If you have read any articles about online marketing recently, you may have heard that Google Plus is “dead” and, from a social standpoint, that may technically be true. For...
Social Media and Online Marketing Tips for Nonprofits
How can nonprofits use social media and online marketing to reach their audience? What works and why? In today’s day and age, it’s almost impossible for brands to deny the importance of social media as a crucial means of engagement, interaction, and delivery of...
Creating Focused and Authentic Client Interactions
Our clients and prospects don’t care! They don’t care about our end of month, our quota, our processes or our systems. How do we manage our businesses inspite of the clients lack of concern for how WE do business? At times “doing business” can prevent us from...
Building Your Brand Ideal
Photo Credit: Bumble Hive Photography Shimon Detwiler “Any brand is simply the collective intent of the people behind it. To everyone your business touches, from employees to consumers, the brand defines who you are and what you stand for as a business. If you...
How to Obtain Brand Leadership
Becoming a market leader takes more than sales volume. It takes a commitment to excellence and an unrelenting dedication to exceed client expectations. In an ever flattening world where choices are abundant and competition is unending how will you separate...
Why is Branding Important?
What is branding and why is it so important for your business? Branding is much more than just a great logo or graphics. Branding encompasses your entire customer's experience , from your logo to your website, and even the way that you interact with your...
3 Tips for Uncompromising Brand Authenticity
Choosing a business partner or service provider today can be daunting to say the least. There is no hiding in the fast-paced world of business today. We are all inundated with sales pitches, slick personalities, experts and advocates, so how is it that we can...
Got Patients? Tips for Healthcare Brands
Believe it or not, your web presence is the first impression that you're giving your current and future healthcare clients. Even still, although many healthcare organizations are on the web-based bandwagon, they're missing a key component: digital and video marketing....
Small Biz Tips: Getting Ahead of the Competition
Let's start with a simple question: Who is your direct competition? For most small businesses, direct competition means people who are selling the same product or providing the same service you are. If you're an artisan donut maker, chances are you'll look at other...
It’s Time to Unlink Your Twitter and Facebook Accounts
Once upon a time, the social strategy that reigned supreme catered to busy work schedules and a lack of professionals who knew how to engage with users and consumers on multiple platforms 24/7. What strategy are we talking about? The one where you link your Facebook...
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