Why Video Marketing is so Powerful

Why Video Marketing is so Powerful

Based on e-commerce research, video content is influencing consumers and changing the world of marketing. Here are a few examples taken from recent studies to highlight the power of video marketing and consumer engagement. Research conducted by Animoto concluded that...
3 Predictions for Video: Vertical Video, Brand Safety, and Consolidation

3 Predictions for Video: Vertical Video, Brand Safety, and Consolidation

Every new year begins with resolutions, goals, and trends. This is true in both the personal and business realms with the world of marketing and advertising standing at the forefront. By reminiscing our successes and failures in order to forsee the future, we predict...
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