Branding Archives | Garlic Media Group
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Branding

When mapping out the plan for your company's online marketing campaign, there are many tactics and angels to keep in mind. You need to have a marketing team on hand that can help you navigate the world of SEM (Search Engine Marketing) and get your...

  The age of social media has brought about huge disruptions in the marketing industry. With the ability to engage a customer base in so many ways, companies have worked to accumulate a large number of followers on social media. Unfortunately, the result of this race...

Instagram is a leading social media source for both personal and business accounts alike. With 200 million active monthly users and close to 80 million pictures posted per day, it can be intimidating to break into the mainstream flow of content and getting your posts...

  In the marketing frontier, creating an environment that is conducive to customer responsiveness is a challenge. While technology has enabled businesses to reach out to their prospective customers in a variety of new methods, the deluge of advertising the average consumer is exposed to has...

When building a brand, it is essential to have a consistent message throughout your company’s content. Clients need to understand exactly who your company is and what it represents. Having an experienced marketing team to help your brand reflect its roots is helpful, but it...

Effective communication is an art. Whenever you attempt to convey an idea, develop a strategy, or compromise to reach an agreement, communication is key. The very nature of two parties convening from different perspectives guarantees that communication will not be flawless. Thankfully, there is a...

Sometimes, a company can get so caught up in staying true to their message that they miss golden opportunities. When marketing opportunities come around but don’t fit perfectly into your messaging, don’t automatically discount the opportunity. Although consistent branding and messaging is important, you always...

[caption id="attachment_1121" align="alignright" width="300"] Red Rhino Tea Branding Sheet by Garlic Media Group[/caption] It sounds so cliche, but first impressions are everything. In life, we can sometimes overcome a personal bad impression. After all, people love to be forgiving. We’re all about second chances. However, when...

When you’re developing a marketing strategy, it can be easy to get caught up in the data and statistics available. By now, there are entire companies dedicated to gathering big data on every type of customer and target audience. For this reason, many businesses don’t...